is the latest grocer to partner with RangeMe-an ECRM company with an online platform that helps to streamline new product discovery between suppliers and retailers-in an effort to expand local offerings. category managers are seeking “the area’s very best offerings in all categories,” including a focus on attributes especially important to their shoppers, such as organic, non-GMO, plant-based, gluten-free, vegan and keto, the company said. It’s a win-win for local brands and our shoppers,” he added. “This initiative provides companies in our communities a larger retail footprint while our customers gain access to an expanded variety of healthy, high-quality and innovative products.
“Nurturing local families and communities-including local businesses-is at the heart of what we do,” said Dennis McIntyre, EVP and chief marketing officer, in a statement. 6 on the online product discovery and sourcing platform RangeMe. The Local Fare will take place July 26-Aug. Markets has created a “Local Fare” forum to offer greater opportunities for area brands to connect with new customers and gain the attention of a regional retailer, which can be challenging for smaller, local brands, the San Bernardino, Calif.-based grocer said.
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